The new wave has already started with digital platform opening for business of entertainment. The additional one is the direct to home category going on air with a Kannada film ‘Bhinna’ in Zee 5. It is really ‘Vibhinna’ like the film ‘Bhinna’ that was screened at Kalavidara Sangha on Tuesday evening in the presence of huge attendance of celebrities.
With the Zee 5 release through an application of a Kannada film, the history is written. This film ‘Bhinna’ will not be released in theatres. This system clicks it would be very cumbersome for the exhibition and distribution of sector. The KFCC has not given a thought on this aspect is a surprise.
However one has to move with the changing trend. ‘Bhinna’ is now having worldwide release in Zee 5 app on October 8. Director of the film Adarsha Ishwarappa of ‘Shuddi’ Kannada film has got huge response for his first film in the social media and that has prompted him to accept for this new invention in entertainment fraternity.
The major change is that the new digital platform amazon, jio, netflix etc were purchasing Kannada films and availability of it is only after theatrical releases. ‘Bhinna’ is directly going to release in Zee 5 application.
What Dr Kamal Haasan has thought DTH when he made ‘Vishwaroopam’ is now coming in another way. With the download of this application and getting membership the film is available at your hands.
As of now Zee 5 has viewership in over 190 countries. It is spreading its wings in all languages. Bhinna a psychological thriller is available at your finger tips.
Written and directed by Adarsh Ishwarappa, Jessie Clinton scored music, Andrew A handled cinematography, and sound designing is done by Nitin Lucos.
Siddarth, Payal Radhakrishna, Shashank Purushottam and Sowmya are in the prominent roles. Yatish Venkatesh and Purple Rock invested on this film.